Last updated: 7/27/2025
1. Information We Collect
Personal Information
We collect information you provide directly to us, such as when you:
- Create an account (name, email, phone, address)
- Make a purchase or place an order
- Subscribe to our newsletter
- Contact us for support
- Participate in surveys or promotions
Farmer Information
For farmers joining our platform, we additionally collect:
- Farm details (location, size, farming methods)
- Certifications and credentials
- Product information and images
- Banking information for payments
Automatically Collected Information
We automatically collect certain information when you use our services:
- Device information (IP address, browser type, operating system)
- Usage data (pages visited, time spent, click patterns)
- Location data (if you enable location services)
- Cookies and similar tracking technologies
2. How We Use Your Information
We use the information we collect to:
- Provide, maintain, and improve our services
- Process transactions and send related information
- Send you technical notices, updates, and support messages
- Respond to your comments, questions, and customer service requests
- Communicate with you about products, services, and promotions
- Monitor and analyze trends and usage patterns
- Detect, investigate, and prevent fraudulent transactions
- Comply with legal obligations
3. Information Sharing and Disclosure
We may share your information in the following circumstances:
- With your consent: We may share your information with third parties when you give us explicit consent
- Service providers: We may share your information with third-party vendors who perform services on our behalf
- Business transfers: We may share your information in connection with a merger, acquisition, or sale of assets
- Legal requirements: We may disclose your information if required by law or to protect our rights
- Public information: Farmer profiles and product listings are publicly visible on our platform
4. Data Security
We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:
- Encryption of sensitive data in transit and at rest
- Regular security assessments and updates
- Access controls and authentication requirements
- Employee training on data protection
- Secure payment processing through trusted providers
5. Your Rights and Choices
You have the following rights regarding your personal information:
- Access: You can request access to your personal information
- Correction: You can request that we correct inaccurate information
- Deletion: You can request that we delete your personal information
- Portability: You can request a copy of your data in a portable format
- Opt-out: You can opt out of marketing communications
- Object: You can object to certain processing of your information
6. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to collect and track information about your use of our services. You can control cookies through your browser settings, but disabling cookies may affect the functionality of our platform.
7. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When we no longer need your information, we will securely delete or anonymize it.
8. Contact Information
If you have any questions about this Privacy Policy or our data practices, please contact us:
9. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new Privacy Policy on our platform and updating the "Last updated" date. Your continued use of our services after such changes constitutes your acceptance of the new Privacy Policy.